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Our Long Legacy of Sustainability

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Sustainability has been part of our company ethos since the beginning, when Daniel Swarovski harnessed local hydroelectric power for his revolutionary crystal-cutting machine in Wattens, Austria. He also introduced far-reaching social support for the time—providing affordable housing for workers, building a local school, and caring for their health, safety, and wellbeing. These visionary principles of fairness to communities and respect for the environment continue to shape our business to this day.

1895

Daniel’s Vision

Daniel Swarovski establishes ​a pioneering crystal-cutting factory in Tyrolean Wattens. Using hydropower for his patented grinding processes, Daniel’s vision is to craft affordable crystals that are accessible to all.

1907

Harnessing the Power of Water

Our business builds its own hydropower plant, providing
clean “Swarovski power” for cutting machines and light for local communities.​

1948

Supporting Employees

A new company-owned welfare office begins offering support on social issues, establishes many employee social clubs, and donates grounds for a local school, reinforcing that employee health, safety, and wellbeing have always been paramount for us.

1960

Offering Scholarships

'The Daniel and Marie Swarovski Trust' is founded, providing scholarships to high grade pupils and low-income families in Tyrol.

1970

Towards Hybrid Furnaces

Our first combined gas and electric furnace is installed, reducing our reliance on ​
fossil fuels for manufacturing.

1983

Collaboration in Renewable Energy

We work alongside the Wattens paper factory to commission the Wattenbach hydropower plant, capable of producing ​approximately 
55 GWh of energy each year.

1990

Less Carbon Dioxide

By replacing oil with natural gas for melting and heating, ​we cut our CO2 emissions ​by 30%.

2005

Furnizarea de locuințe accesibile

Swarovski construiește 58 de case noi, pentru a ajuta angajații să închirieze sau să cumpere o locuință la un preț moderat.​

2010

Devenim membru al UNGC

Swarovski se alătură Pactului Global al Națiunilor Unite (UNGC), ​cea mai mare inițiativă de sustenabilitate corporativă din lume.​

2014

Un lanț de aprovizionare mai responsabil

Lansăm Inițiativa de Aprovizionare responsabilă, ajutând furnizorii să gestioneze riscurile sociale și de mediu din fabricile lor de producție.​

2015

Lider în privința plumbului

După ce a redus drastic conținutul de plumb al cristalelor Swarovski la doar 0,009% în 2012, dorința de îmbunătățire continuă determină Swarovski să reducă și mai mult conținutul de plumb, până la maximum 0,004%.

2021

Atenuarea efectelor încălzirii globale

Swarovski se alătură inițiativei Science Based Targets, ceea ce reprezintă asumarea unui angajament de a reduce emisiile de gaze cu efect de seră din domeniul de aplicare 1 și 2 cu 47%, și emisiile din domeniul de aplicare 3 cu 28%, până în 2030.​

2022

Procurarea mai multor surse de energie regenerabilă

Obținem cea mai mare reducere anuală a emisiilor de gaze cu efect de seră (GES) din domeniile de aplicare 1 și 2 cu ajutorul trecerii tuturor unităților noastre de producție din Asia la energia electrică regenerabilă, inclusiv energie solară produsă la fața locului.

2023

Launching Swarovski Created Diamonds Galaxy Collection

We introduce our Galaxy​ Collection made with laboratory grown diamonds and​ 100% recycled gold. The​ complete collection​ is produced using 100%​ renewable electricity.

2024

Swarovski on Fifth Secures 
LEED Platinum Certification

Our New York flagship, Swarovski on Fifth, achieved the premier green building accolade as it was granted LEED Platinum certification. The certification means the building has met the highest level of sustainability and environmental performance standards​.

2024

Our Most Sustainable Crystals

The Swarovski ReCreated™ Crystals range launches. Our most sustainable crystals to date are made from breakages that occur during the manufacturing process. The fragments are remelted to form crystals in new colors. This method uses at least 40% fewer natural resources compared to our standard crystals.