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Our Ingredient Branding Program enables our clients to enter the world of Swarovski – a world of wonder with our wide assortment of shapes, extensive range of sizes, and mesmerizing colors of crystals. We are proud to offer creative talents the ability to reshape reality using flawless, precision-engineered stones, alongside advanced applications, and techniques, as well as supporting our Ingredient Branding partners with unrivalled craftspeople and experts. Our key message: “Crystals by Swarovski – consciously crafted” places the focus firmly on our core product – our unparalleled, high-quality crystals – while embracing our proud tradition and heritage. For us, “consciously crafted” delivers a dual message, highlighting not only the intent, care and longstanding craftsmanship taken in creating our mesmerizing crystals, but also in the production processes and the materials that pay attention to sustainability and environmentally minded process and methods.

Qualità e Sicurezza

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Siamo maestri di precisione ingegneristica e maestria artigianale, caratterizzati dal nostro assortimento ineguagliabile di prodotti eccezionali. Da oltre 130 anni, offriamo una brillantezza impareggiabile attraverso prodotti innovativi e impeccabili che continuano a risplendere e ad arricchire il mondo del design.
Per noi, la qualità non è solo una parola – è un fatto.

Sostenibilità

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Ci impegniamo a migliorare costantemente il livello di sostenibilità dei nostri prodotti, includendo materie prime provenienti da fonti responsabili e riciclate. In qualità di partner d'elezione, Swarovski non solo soddisfa i più alti standard lungo una filiera pulita, ma contribuisce anche ad 'anticipare le normative di mercato. Puntiamo a essere riconosciuti come un brand fondato su uguaglianza e inclusività. Sosteniamo la diversità e celebriamo l'unicità di ogni individuo.

Innovazione

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Siamo orientati al futuro, mantenendoci all'avanguardia per superare le aspettative e offrire innovazioni senza precedenti.
Celebriamo l'individualità esplorando, sperimentando e creando con costante innovazione per soddisfare una vasta gamma di segmenti.
I nostri stimati partner beneficiano della nostra tradizione e della nostra lunga esperienza nella creazione di novità, per dare vita a prodotti ricchi di storia e dal design eccezionale.
Perché Swarovski
Eccellenza, attraverso Innovazione e Origine

La misurazione ottica avanzata e la produzione ad alta precisione garantiscono tagli premium caratterizzati da una brillantezza ineguagliabile.

Con la sua nuova tecnica di laminazione avanzata, Swarovski ha stabilito un nuovo standard nella durata dei cristalli.

The variable temperatures at which Hotfix glue can be activated enable the application of crystals on a broad range of textiles.

Kombinace inovací s udržitelností a respektem k individuální pohodě znamená, že kvalita je vždy zaručena.
Prémiové, díky službám a designu.

Prostřednictvím své globální sítě Design Center Swarovski nabízí výjimečné služby poskytované průmyslem'nejlepšími kreativními talenty.

A comprehensive range of application services means customers benefit from the extensive experience of leading international experts, as well as internal specialists.

Swarovski's Global Service Network provides customers with dedicated personal assistance on a local level.

Choose new variations by going beyond Swarovski's tremendous standard assortment of crystal components and forward-integrated elements.
Compliance & Safety initiatives

ADVANCED CRYSTALS AND BEYOND

Setting new standards, our innovative lead-free, cadmium-free*, chrome IV-free, and arsenic-free crystals formula** allows our clients to achieve full compliance with current international laws, and regulations governing restricted substances in finished products for numerous segments.

*Excludes Siam, Light Siam, Hyacinth1, Fireopal1, Yellow Opal1, and Citrine1 (1 not in standard anymore)
**No intentionally added lead, lead content 40ppm or lower. No intentionally added cadmium, cadmium content 40ppm or lower. No intentionally added chrome VI, chrome VI
content 100ppm or lower. No intentionally added arsenic.

CERTIFICATIONS

We have always championed fairness and sustainability, giving our partners complete confidence in the integrity of every creation. Every one of our crystals reflects our commitment to quality, ethical standards, and environmental responsibility. 
We guarantee: OEKO-TEX® Standard 100 certification for direct skin contact* and ISO 9001, ISO 14001, ISO 45001, ISO 50001 and SMETA certifications at our Wattens, Austria headquarters

*Excludes Siam, Light Siam, Hyacinth1, Fireopal1, Yellow Opal1, and Citrine1 (1 not in standard anymore)

Clear Program

Our Restricted Substance program, CLEAR, mandates us to systematically manage, restrict, and eliminate harmful chemicals from our products and supply chain. It’s a mandatory standard for all product development and obligatory for our global manufacturing network. REACH, the EU’s chemical compliance initiative is fully integrated into CLEAR.
Initiatives with sustainability in mind

Reignited Crystals

Wir verfolgen das Ziel, ungenutzte Kristallkomponenten nach Möglichkeit wieder zum Einsatz zu bringen, und arbeiten mit führenden akademischen Institutionen Einrichtungen zusammen, um diesen wertvollen Materialien durch die Kreativität zukünftiger Designer ein zweites Leben zu verleihen. Unsere Partnerschaften fördern innovatives Denken und eröffnen neue Wege, verantwortungsvoll zu gestalten, wiederzuverwenden und Design neu zu definieren. Jedes Projekt steht für ein klares Bekenntnis zur Nachhaltigkeit, indem vorhandene Ressourcen in zeitgemäße Ausdrucksformen mit gestalterischer Relevanz und Sinnhaftigkeit überführt werden.

Recycelte Metalle

Recycelte Metalle stammen aus bereits verwendeten Metallen, die wiederaufbereitet werden, um neues Material zu schaffen – ohne Abstriche bei Qualität oder Leistung. Mit deutlichen ökologischen Vorteilen – der Wiederverwendung wertvoller Ressourcen anstelle von Primärrohstoffen sowie geringeren CO2-Emissionen, da das Umschmelzen von Metallen weniger Energie erfordert als deren Gewinnung – verfolgen wir das Ziel, bis 2030 sämtliche Metalle aus verantwortungsvoll bewirtschafteten und recycelten Quellen zu beziehen.

TCF™ Kristallfärbetechnologie

Unsere patentierte TCF™ Kristallfärbetechnologie steht für einen verantwortungsvolleren Ansatz als die herkömmliche Kristallfärbung und weist einen geringeren ökologischen Fußabdruck in den Bereichen Ressourceneinsatz, Mineralien und Metalle auf. Basierend auf einer Cradle-to-Gate-Lebenszyklusanalyse gemäss ISO 14040 unter Anwendung der EU-PEF-Methode zeigen TCF™-Farben deutliche Verbesserungen gegenüber konventionellen Verfahren. So erzielt die neue Dark Orange TCF™-Farbe beispielsweise einen insgesamt um 38 Prozent geringeren ökologischen Fußabdruck.

Swarovski ReCreated™ Kristalle

Swarovski ReCreated™ Kristalle sind die bislang nachhaltigsten Kristalle von Swarovski. Die Innovation liegt in der Nutzung von BruchkristallglasKristallglasbruch* aus dem Herstellungsprozess für die Produktion von Swarovski ReCreated™ Kristallen. Dies führt zu einer Reduktion des Einsatzes natürlicher Ressourcen um mindestens 40 Prozent** sowie zu einer Verringerung des ökologischen Fußabdrucks um mindestens 34 Prozent im Vergleich zu Standard-Kristallen von Swarovski.

Swarovski Zirconia aus erneuerbarer Energie

Seit 2023 bieten wir CO₂-reduziertes Swarovski Zirconia an, das unter Einsatz erneuerbaren Stroms für den energieintensivsten Verarbeitungsschritt hergestellt wird. Infolgedessen stammen 77 Prozent des für die Produktion unseres Swarovski Zirconia eingesetzten Stroms aus erneuerbaren Stromquellen. Diese Vorgabe reduziert die Cradle-to-Gate-CO₂-Emissionen um mindestens 55 Prozent im Vergleich zu Zirconia, das ohne erneuerbare Energien hergestellt wird.

Applications

Swarovski’s know-how goes far beyond precision-cut crystals, it also explores methods that make the incredible pieces possible. Sewing, Hotfix, Beading, Casting and Gluing are just some of the techniques used to create exquisite and expressive statements.

Our most trusted distribution partners

Our Authorized Distribution Partner offer an extensive selection of high-quality Swarovski components and have a comprehensive product and brand knowledge. They are trusted to present exclusive components from Swarovski for distribution.

Background information for ReCreatedTM

*Calculations are based on ISO compliant crystal glass LCA. Calculation compares crystal glass of 100% raw material with crystal glass of 50% glass breakage/50% raw material. LCA is cradle to gate (factory gate, no distribution). The minimum glass breakage is 50%. This leads to the (minimum) 34% lower environmental footprint. The environmental footprint takes into account all 16 environmental indicators of the ISO 14040.

** “Natural resources”, more specifically “resource use/depletion (minerals and metals)” is
one of the 16 environmental indicators of the ISO compliant crystal glass LCA. This indicator
has the highest impact (of the 16), as we replace virgin raw material with (secondary) glass
breakage.

Correct Use of Swarovski References

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Find clear, practical guidance on how to reference Swarovski branded components in line with our Proper Use Brand Guidelines.