Our Long Legacy of Sustainability
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Sustainability has been part of our company ethos since the beginning, when Daniel Swarovski harnessed local hydroelectric power for his revolutionary crystal-cutting machine in Wattens, Austria. He also introduced far-reaching social support for the time—providing affordable housing for workers, building a local school, and caring for their health, safety, and wellbeing. These visionary principles of fairness to communities and respect for the environment continue to shape our business to this day.
1895
Daniel’s Vision
Daniel Swarovski establishes a pioneering crystal-cutting factory in Tyrolean Wattens. Using hydropower for his patented grinding processes, Daniel’s vision is to craft affordable crystals that are accessible to all.
1907
Harnessing the Power of Water
Our business builds its own hydropower plant, providing
clean “Swarovski power” for cutting machines and light for local communities.
clean “Swarovski power” for cutting machines and light for local communities.
1948
Supporting Employees
A new company-owned welfare office begins offering support on social issues, establishes many employee social clubs, and donates grounds for a local school, reinforcing that employee health, safety, and wellbeing have always been paramount for us.
1960
Offering Scholarships
'The Daniel and Marie Swarovski Trust' is founded, providing scholarships to high grade pupils and low-income families in Tyrol.
1970
Towards Hybrid Furnaces
Our first combined gas and electric furnace is installed, reducing our reliance on
fossil fuels for manufacturing.
1983
Collaboration in Renewable Energy
We work alongside the Wattens paper factory to commission the Wattenbach hydropower plant, capable of producing approximately
55 GWh of energy each year.
1990
Weniger Kohlendioxid
Durch den Ersatz von Öl durch Erdgas zum Schmelzen und Heizen reduzieren wir unsere CO2-Emissionen um 30 %.
2005
Bereitstellung von bezahlbarem Wohnraum
Swarovski baut 58 neue Häuser, um Mitarbeitern zu helfen, ein Zuhause zu einem moderaten Preis zu mieten oder zu kaufen.
2010
Mitgliedschaft im UNGC
Swarovski tritt dem United Nations Global Compact (UNGC) bei, der weltweit größten Initiative für Unternehmensnachhaltigkeit.
2014
Eine verantwortungsvollere Lieferkette
Wir starten die Responsible Sourcing Initiative, die Lieferanten dabei unterstützt, sozio-ökologische Risiken in ihren Produktionsstätten zu steuern.
2015
Leading on Lead
After dramatically reducing the lead content of Swarovski Crystals to just 0.009% in 2012, the quest for continuous improvement drives Swarovski reduce the lead content further to no more than 0.004%.
2021
Mitigating Global Warming
Swarovski signs up to the Science Based Targets initiative, which means making a commitment to reduce Scope 1 and 2 greenhouse gas emissions by 47%, and Scope 3 emissions by 28% by 2030.
2022
Sourcing More Renewable Energy
We achieve our biggest ever year-on-year reduction of Scope 1 and 2 greenhouse gas (GHG) emissions, aided by shifting all our Asian manufacturing sites to renewable electricity, including on-site solar power.
2023
Launching Swarovski Created Diamonds Galaxy Collection
We introduce our Galaxy Collection made with laboratory grown diamonds and 100% recycled gold. The complete collection is produced using 100% renewable electricity.
2024
Swarovski on Fifth erhält LEED Platinum-Zertifizierung
Unser New Yorker Flagship-Store, Swarovski on Fifth, erhielt die höchste Auszeichnung für umweltfreundliche Gebäude durch die Verleihung der LEED Platinum-Zertifizierung. Die Zertifizierung bedeutet, dass das Gebäude die höchsten Standards für Nachhaltigkeit und Umweltleistung erfüllt hat.
2024
Unsere nachhaltigsten Kristalle
Die Swarovski ReCreated™ Crystals Kollektion wird eingeführt. Unsere bisher nachhaltigsten Kristalle werden aus Bruchmaterial hergestellt, das während des Herstellungsprozesses anfällt. Die Bruchstücke werden eingeschmolzen, um Kristalle in neuen Farben zu formen. Diese Methode verbraucht mindestens 40 % weniger natürliche Ressourcen im Vergleich zu unseren Standardkristallen.
Unser Nachhaltigkeitsansatz
Verantwortungsvolles Handeln ist seit 1895 in unseren Werten verankert.
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