130 Years of Joy
Title:
Making the world shine bright since 1895
In honour of our 130th anniversary, a celebratory logo has been created to serve as a visual representation of our past, present and future joys. Incorporating our emblem, the Swarovski Swan, the 130 Years of Joy logo nods to the majesty of the season and the opulence of our Austrian heritage while its gold colour palette exudes warmth, beauty, and festive light.
In honour of our 130th anniversary, a celebratory logo has been created to serve as a visual representation of our past, present and future joys. Incorporating our emblem, the Swarovski Swan, the 130 Years of Joy logo nods to the majesty of the season and the opulence of our Austrian heritage while its gold colour palette exudes warmth, beauty, and festive light.
Infinite Creativity
Title:
In honour of our 130-year anniversary, Swarovski is inviting the world to explore its many facets with a programme of unmissable events and limited-edition collections. Rooted in our rich heritage and the vision of our founder, Daniel Swarovski, the House continues to pursue crystal innovation as it enters its next chapter with a multidimensional celebration of light, colour, and joy.
Illuminating Paris
Swarovski’s relationship with Paris is as old as the House itself. The first Swarovski Crystals ever produced were sent to its leading ateliers and now, 130 years later, our relationship with the City of Lights has entered a brilliant new phase. Swarovski is the official sponsor of the Champs-Élysées Illuminations, and our mastery of light shines on the world-famous boulevard to celebrate the magic of the season from 16 November 2025 to 26 December 2025.
Masters of Light - Hollywood
Arriving at Amoeba Music in Los Angeles, Masters of Light – Hollywood marks the exhibition’s fourth stop on its world tour. Offering a retrospective look at 130 years of Swarovski’s impact on fashion, jewellery, and pop culture, the glamorous Hollywood iteration spotlights the House’s effect on American design and the role it has played in creating dazzling moments on stage and screen.
The Vienna Collection
Designed by Global Creative Director Giovanna Engelbert, The Vienna Collection crystallises 130 years of joy, infinite savoir-faire, and creativity. Inspired by the Swarovski Swan’s singular majesty and debuted at the Met Gala 2025, the collection honours tradition while capturing the mood of the moment. Architectural feather-like forms appear to defy gravity in designs that are grounded in grace and elegance.
Swarovski Osaka
Een nieuwe wereld van verwondering in Japan, Swarovski Osaka combineert futuristische designelementen met lumineuze energie. Drie luxueuze verdiepingen in een palet van onze huiskleuren bieden hoogtepunten variërend van een zorgvuldig samengestelde selectie van onze Swarovski Created Diamonds collecties tot een Heritage Corner, die bezoekers meeneemt op een meeslepende reis door onze 130-jarige geschiedenis.
De wereld van Swarovski
Ontdek de vele schitterende aspecten van Swarovski, van erfgoed tot lifestyle en nog veel meer.
Sieraden met oceaanthema
Title:Onze nieuwe sieradenlijnen zijn prachtige kunstwerken met Swarovski Crystal Pearls en een palet van blauwe en groene Swarovski-kristallen.
Bruiloftssieraden en -accessoires
Title:Laat u betoveren door prachtige ontwerpen met schitterende kristallen. Van subtiele glans tot allover glamour, bij Swarovski vindt u een onvergetelijk stijlvol accessoire voor elke bruiloftsstijl.
Disney The Lion King x Swarovski
Title:Vier een geliefde klassieker met stralende figuurtjes.