Crystal Society

We started the festival by introducing you to our new SCS exclusive pen. Handwriting a note to a loved one always delivers the personal touch—so why not add a hint of elegance too? 

Then, designers Martin Zendron and Michele Blasili spoke to us about the fine details and craftsmanship that went into creating the African Sunset collection. We were also excited to announce that our exclusive African Mask gift will be available once again.

Next on the agenda, the Creative Curator of Crystal Worlds, Carla Rum-ler, took us on a guided tour through our new Chamber of Wonders, “Umbra”. This immersive experience was created by artist James Turrell as one of his famous “Shallow Space Constructions” exclusively for Swarovski Crystal Worlds. “Umbra” is a modern art exhibition that takes visitors on a sensory tour through a world of light and color, evoking a feeling that is both profound and moving.

Light as the magical elixir

When explaining the inspiration behind “Umbra”, James said, “I have this feeling of light as being the magical elixir. I wanted people to treasure light like we treasure gold and silver. What I would like to con-vey through this work is this love of life in light.”

Although it is a quite different installation to those typically seen at Crystal Worlds, James’s exhibit works seamlessly with Swarovski’s brand. Light breathes life into crystal and ignites its magic. “Umbra” invites visitors to understand and perceive light differently. 

Carla advised guests to take their time in “Umbra”. “This is not a room for quick consumption,” she said. Instead, it is best to stand still and observe. “If you dare to open yourself to the enormous power of the light, “Umbra” will reward you with an immersive experience that will resonate with you both emotionally and physically.”

Towards the end of the week-long festival, we joined Ann-Sophie and Thomas Steiner, Head of Operations at Crystal Worlds, for a delicious afternoon tea at Daniel’s Restaurant. The two met to enjoy fine tea, coffee, and baked goods all served on the effortlessly cool Swarovski x Rosenthal Signum tableware.

Choose Your Own Style

Crafted from fine porcelain in bright colors, this playful and elegant collection adds joy to any table setting. The vibrant color of each piece is individually added through a six-step process. The octagonal shape seen throughout the collection is an homage to Swarovski’s master cutting.

While enjoying the Signum collection, Ann-Sophie remarked that members can opt for a classic and elegant feel by choosing a monochrome set (a full set in one color) or they can add a modern twist by combining several different colors.