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A History of Brilliance

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Since 1895, our savoir-faire in crafting precision-cut crystals has delighted designers the world over. Inspiring and influencing with high-quality products that elevate any design, it’s time to discover our world.

Innovation Excellence

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Swarovski offers new cuts, colours and shapes twice yearly. Our seasonal launches deliver an amazing assortment of original and cutting-edge crystals, ensuring illuminating designs come to life all year round.
A world of wonder awaits in our wide assortment of shapes, sizes, and colours.

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Our signature features

Our crystals are an ongoing testament to the legacy of Daniel Swarovski, and his commitment to innovation. It is this pioneering spirit, and dedication to perfection that continues to make us the designer’s choice.
In this section you will find information about the Ingredient Branding, that enables designers to embrace the captivating world of crystals, Application details, and a list of our partners.

Inspirations of AW 2025/2026

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Awakening a sense of magic and mystery, hinging on the nostalgic and the new, our four illuminating themes usher in a future era of symmetry and style.

Innovations of AW 2025/2026

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Striking a balance with radiantly retro yet cutting-edge cuts and colours, our AW25/26 innovations underline a new season of considered brilliance.  

Project Highlights

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Explore some inspiring interpretations of our Swarovski crystals showcased in the products of our Ingredient Branding partners.
For more information on the projects, please use the provided partner links.

Our Products

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Boasting up to 18,000 stock-keeping units of loose crystals, supplying more than 70 colours, over 30 Effects, and 50 Lacquers, our assortment is truly outstanding. Our made-to-order Forward Integrated Elements offer fabulous flexibility with unlimited combination possibilities to ensure endless inspiration.

Download our Components Catalogues

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Swarovski Components Collection

Looking for that extra spark of creativity? 

Explore our complete collection of precision-cut components to find your perfect match.

Round Stones

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Fancy Stones

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Beads

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Crystal Pearls

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Pendants

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Flat Backs No Hotfix

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Flat Backs Hotfix

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Sew-on Articles & Crystal Buttons

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Transfers

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Crystal Textures

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Linked Crystal Components

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Crystal Rivets & Rose Pins

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Product Highlights

Fancy Stones

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Fancy Stones are available in a wide range of inspiring shapes from traditional
gemstone-inspired cuts to progressive, contemporary stones and offer endless
creative possibility thanks to the captivating assortment of various sizes and
colours. They can be glued into pre-cast cavities or used in metal settings.
Their precision-cut facets deliver unparalleled brilliance to infuse designs
with a uniquely captivating shine.

Pendants

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Exuding timeless elegance, available in a large range of classic and avant-garde cuts
and shapes, Pendants are offered in a captivating variety of colours and effects.
Unlocking multiple design arenas with their easy application - the top hole
requires only a jump ring or pinch bail with a chain or cord - the diverse size
range ensures Pendants are perfect for various design possibilities.

World of Swarovski

Spotlight

Illuminating the many facets of Swarovski from heritage to lifestyle and beyond. Discover the latest news, events, and highlights in the world of crystal.
Our Swarovski Experts are here to answer your questions

If you don’t have an existing B2B account, kindly use the Contact us form