Riflettori
Title:
Scoprite le ultime novità, gli eventi e i momenti salienti nel mondo del cristallo.
In evidenza
Golden Globes 2026
Title:
Swarovski ha brillato alla cerimonia dei Golden Globes di quest'anno con momenti abbaglianti sul red carpet e mettendo in risalto l'infinito savoir-faire della Maison.
On the Red Carpet
Title:Sul Red Carpet
Subtitle:
Con il nostro squisito savoir-faire, la creatività ineguagliabile e lo spirito di gioiosa stravaganza, Swarovski è diventato sinonimo di stile da red carpet.
Ballo dell'Opera di Vienna
Title:
Per celebrare 70 anni di collaborazione, Swarovski si prepara ancora una volta a illuminare l'evento più elegante del calendario culturale austriaco. La Tiara Swarovski per il Ballo dell'Opera di Vienna 2026, disegnata dalla Direttrice Creativa Globale Giovanna Engelbert, trae ispirazione dall'iconico Cigno Swarovski ed è realizzata con 350 cristalli dal taglio di precisione che irradiano grazia ed eleganza.
Maestri della Luce
From Vienna to Shanghai
Title:
An immersive experience, a retrospective exhibition, a vision of the future, Masters of Light - From Vienna to Shanghai is the first exploration of the heritage and revolutionary spirit of one of the oldest European luxury brands.
From Vienna to Milan
Title:
An immersive experience, a retrospective exhibition, a celebration of the future. Masters of Light - From Vienna to Milan is the first multi-faceted exploration of the rich story and innovative spirit of Swarovski, one of the world’s oldest heritage brands.
From Vienna to Seoul
Title:
Masters of Light - From Vienna to Seoul is the first multi-faceted exploration of the rich story and innovative spirit of Swarovski, one of the world’s oldest heritage brands. Arriving in Seoul, the world capital of K-pop, the landmark traveling exhibition was helded at XYZ Seoul, in the vibrant Seongsu district.
From Vienna to Hollywood
Title:
Celebrating 130 years of Swarovski’s creative joy in the heart of Hollywood, our traveling exhibition has been reimagined for American audiences as a new journey to champion the deep and ongoing relationship between Swarovski and the world of cinema and celebrity. Discover crystallized costumes from iconic films and musical performances displaying historic and contemporary examples of Swarovski’s infinite savoir-faire.
Swarovski Flagships
Swarovski on Fifth
Title:
Since 1895, Swarovski has created beautiful jewelry that lights up the world. Now, a new chapter begins with the
opening of Swarovski's flagship store on New York City’s famed Fifth Avenue.
Swarovski Dosan Park
Title:
Infusing moments with wonder and light since 1895, Swarovski enters a captivating new chapter in its story with the opening of the Seoul flagship store.
Swarovski Duomo Milan
Title:
Reflecting our rich heritage in artistry, exceptional savoir-faire, and creative collaborations with the fashion industry’s leading lights, Swarovski takes its place in the majestic heart of Milan with a spectacular new flagship store.
Osaka
Title:
A new world of wonder in Japan, Swarovski Osaka combines futuristic design elements with luminous energy. Three luxurious floors in a palette of our House colors boast highlights that range from a curated edit of our Swarovski Created Diamonds collections to a Heritage Corner, which takes visitors on an immersive journey through our 130-year history.
Shining Moments
Illuminating mesmerizing events around the world and lending crystal brilliance to both acclaimed fashion houses and emerging ateliers, Swarovski cements its place in pop culture through its innovative collaborations.
World of Swarovski
Illuminating the many facets of Swarovski from heritage to lifestyle and beyond.
Ocean-Inspired Jewelry
Title:Our new jewelry families are beautiful works of artistry that feature Swarovski Crystal Pearls, and a palette of blue and green Swarovski Crystals.
Wedding Jewelry & Accessories
Title:Fall in love with beautiful designs infused with the brilliance of crystals. From subtle shimmer to all-out glamour, there’s a piece to complement any wedding style, each deserving of a place on your wedding accessories list.
Disney The Lion King x Swarovski
Title:Commemorate a cherished classic with radiant characters.