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Style Stories

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Explore inspirations for personal expression from jewellery styling to trends in fashion, art, and culture.

Astrology Gifts & Zodiac Accessories

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Our Zodiac collection showcases a modern yet intricate design language that captures the unique spirit of the 12 star signs.

Disney The Lion King x Swarovski

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As Disney’s The Lion King celebrates its 30th anniversary, a new Disney x Swarovski collaboration reveals four stunning new characters.

Ocean-Inspired Jewelry

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Our new jewelry families are beautiful works of artistry that feature Swarovski Crystal Pearls, and a palette of blue and green Swarovski Crystals.

Disney’s Alice in Wonderland and friends

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This collection celebrates the irresistible spirit of Disney’s iconic characters, reimagining Alice in Wonderland and her friends with impeccable crystal savoir-faire.

スワロフスキーの世界

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伝統文化から日々のライフスタイルにいたるまで、スワロフスキーの様々な魅力を照らし出します。 

Spotlight

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Discover the latest news, events, and highlights in the world of crystal.

Inside Swarovski

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Learn about Swarovski’s heritage of craftsmanship, innovation, and creativity.

Swarovski Birthstones

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Shades of self-expression

Festival Fashion

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A chorus of color

2025 Look Book

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A symphony of color plays out in the SS/25 collection to celebrate our rich Austrian heritage, and unique take on joyful extravagance. 

The Marvel x Swarovski Collection

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Embracing the magic of Marvel

Matrix

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Where elegance meets extra

Style Guide: Earrings

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Explore the art of earwear

Style Guide: Rings

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Make a statement with stacked rings

Harmonia

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A new era of glamour

Dextera

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Where industry meets imagination

Lucent

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Full-spectrum color meets full-crystal cuts

Millenia

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A love letter to crystal

Constella & Stella

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Crystals in mesmerizing constellations

Your Everyday Jewelry Wardrobe Explained

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A capsule collection of crystals

Care & Maintenance

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Swarovski crystal is a delicate material that must be handled with special care.

Tragen Sie sie, teilen Sie sie

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Markieren Sie @swarovski und teilen Sie Ihren Stil.

So stylen Sie farbenfrohen Schmuck

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Sind Sie bereit, die Welt in Farbe zu sehen?

Der Styleguide für Schmuck

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Der Weg zur Selbstentfaltung