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Masters of Light - From Vienna to Shanghai



An immersive experience, a retrospective exhibition, a vision of the future, Masters of Light - From Vienna to Shanghai ​is the first 
 exploration of the heritage and revolutionary spirit of one of the​ oldest European luxury brands.​

Through a unique and panoramic scenography, divided into seven Chambers of Wonder, every visitor will be taken on a journey from 19th Century Vienna - where Daniel Swarovski was first inspired to redefine the creation of crystal - to 
21st Century Shanghai, and beyond.

Future History

The Future History Room is one of seven Chambers of Wonder, and features pieces by the most renowned designers in history.
Each represents a vision of the future conversing with history, united by their innovative approach to Swarovski Crystal. Embracing new methodologies and cherishing tradition in a unique symbiosis, Swarovski’s continuing creative exchange with international fashion houses represents a fusion of heritage and invention.

The Jewelry Box

Title:
The Jewelry Box is an ode to Swarovski Crystal, a celebration of creativity, craftsmanship, and savoir-faire. It is the jewel in the crown of the first brand exhibition, and a gallery of extraordinary light-filled beauty.

A gallery of captivating jewelry reflecting Swarovski’s signature colors.

The Pop Icons Room

Rock and pop icons use the luster that characterizes Swarovski’s creations to intensify the spotlight and their star power. Again and again, creatives around the world have turned to Swarovski to transport audiences and craft dreams.

Mathemagical

Swarovski has a rich history of collaboration with global contemporary artists. To celebrate Masters of Light - From Vienna to Shanghai, Swarovski collaborated with Beijing artist Tian Xiaolei on an installation of digital artworks. Drawing inspiration from Swarovski Crystal and translating it into a new medium, Tian expands his ongoing Myth artwork series, which showcases fantastical human-machine hybrids as visions of future humanity. Limbs fuse with Swarovski Crystals, as if jewelry is part of the anatomy.

Diamonds of the Future

Title:
Exploring new frontiers in pioneering technology, Swarovski Created Diamonds are the next step in Swarovski’s mastery of light, pushing boundaries in making the diamonds of the future.

Die Premiere

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Masters of Light – von From Vienna to Shanghai erlebte ihre Weltpremiere im Museum of Contemporary Art in Shanghai. Als internationale Metropole, die ganz im Zeichen von zukunftsweisenden Visionen und der gleichzeitigen Bewahrung von Tradition steht, wurde Shanghai als Eröffnungsort für die neue Ausstellung ausgewählt, da die Stadt den Geist Swarovskis widerspiegelt.

World of Swarovski

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Illuminating the many facets of Swarovski from heritage to lifestyle and beyond.

경이감의 표현

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Legenda:
시선을 사로잡는 유쾌한 화려함을 표현한 예술의 세계에 오신 것을 환영합니다. 가슴뛰는 호기심으로 가득한 볼드 시크 초상화에 생명을 불어넣는 반짝이는 크리스털을 만나보세요.

Matrix

Title:

Legenda:
전문가의 손길로 완성된 savoir-faire 을 느낄 수 있는 매혹적인 Matrix 패밀리는 클래식 컷과 생동감 넘치는 컬러를 결합하여 영감과 더불어 감동까지 선사하는 에센셜 아이템이 되었습니다.

레드 카펫, 그 위에서

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Legenda:
Swarovski만의 정교한 노하우, 독보적인 독창성, 유쾌한 럭셔리 감성을 통해 Swarovski는 이제 레드 카펫 스타일의 대명사가 되었습니다.