PUMA

Un pas vers la brillance

Quand le cristal revisite les classiques

Pour marquer son 75e anniversaire, PUMA et le Swarovski Creators Lab lancent une toute nouvelle collection éblouissante en édition limitée, réunissant les univers inspirants du sportswear et du luxe. La chaussure sportive en daim emblématique de la marque rend hommage à l’une de ses teintes phares, grâce à une incrustation de cristaux verts vifs étincelants, conçue pour capter la lumière et stimuler l’imagination.

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Complete the Look

Elevate the Everyday

Streetwear chic takes on exhilarating new dimensions with the crystallized PUMA Hoodie. Slightly oversized, with a relaxed fit that reflects the athleisure aesthetic, this all-black piece features the PUMA No. 1 logo, meticulously adorned with archive green Swarovski crystals.

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SPORT MEETS STREET

About PUMA

Known for combining its rich history with a commitment to quality, ingenuity, and innovation, PUMA is an elevated sportswear brand with exceptional style sensibilities. Marking its 75th anniversary in 2023, the brand revels in pushing the boundaries of athletic apparel, pioneering designs that offer performance and polish.

COLLECTIBLE collaborations

Swarovski Creators Lab

Following our long heritage of championing creativity, the Swarovski Creators Lab is a platform for designing unique and collectible items in collaboration with esteemed brands around the world.

These imaginative collaborations offer an exciting entry point into the crystal lifestyle with products that showcase cutting-edge design and craftsmanship.

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