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Our First Collection Made with Circularity in Mind​

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The Chroma Twist collection is made with circularity in mind. It uses lower impact materials, offers versatile styling options for longer wear and has innovative design features for easier repair. ​The Chroma Twist jewelry pieces feature at least 50% Swarovski ReCreated™ Crystals, at least 90% recycled metal, and are designed to switch color and style to increase longevity of wear.​
This collection forms part of our continuous journey to circularity.

Circularity with a Twist

The circular economy aims to reduce waste and pollution, keep materials in use, and extend the life of items through a more sustainable production model. With circularity in mind, we have devised the Swarovski Circular Design Framework that draws on 130 years of groundbreaking savoir-faire to create eye-catching jewelry that’s kinder to our planet, and made to last. The result is the new Chroma Twist collection, and its launch marks a major milestone on our journey towards sustainability.

The Strand Necklace

Brilliantly versatile, the double-sided Chroma Twist strand necklace features spinning pink and green cushion cut crystals linked with gold-plated chain detailing. The design’s magnetic closures allow you to adjust the necklace length from long to crew to choker, or to create five bracelets of varying lengths. A simple yet stunning example of Swarovski savoir-faire, this joyful piece can be easily adapted to complement every ensemble.

The Cocktail Ring

A colorful cocktail ring with contemporary appeal, this eye-catching piece is adorned with small blue crystals to the sides and has a rotating cushion cut stone at its center. Refresh your look by switching from lush green to rosy pink and keep the compliments coming.

The Pendant

Bezel set in gleaming gold-tone plating trimmed with baguette cut crystals in sunshine yellow, the Chroma Twist pendant puts a fresh spin on an understated classic. Mirror your mood by switching between pink and blue – and see the world in a whole new hue.

The Drop Earrings

With two contrasting colors to choose from, these Chroma Twist drop earrings are a playful way to express yourself. Flip the reversible design from blue to pink to take coordinated dressing to new heights. Style as part of a stack for the ultimate rainbow radiance.

The Necklace

Our Chroma Twist necklace delivers double the joy with its glowing two-tone arrangement. Opulent green crystals glitter on one side, while icy blue stones shimmer on the other. Spin the crystals to showcase the shade that suits your style.

The Cuff

Gilded with warm golden tones, the Chroma Twist cuff features a row of three vibrant green crystals that turn to reveal pink and blue hues on the flip side. Styled solo or as part of a mix and match stack, this bold and brilliant statement is made to be worn your way.

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Collaboration for Change

We are proud to have partnered with the Centre for Sustainable Fashion (CSF), a leading Research Centre of the University of the Arts London, to support us in creating our Circular Design Framework for jewelry and enhance the sustainability and circularity of our products. 

The Circular Design Framework pushes us to look at key principles of circularity, such as using more sustainable materials -recycled or low impact - considering the versatility of a piece of jewelry to ensure longer wear, and promoting repair rather than replace, to reduce the overall environmental impact of each product. 

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ReCreated™ Crystals

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Our most sustainable crystals to date, Swarovski ReCreated™ Crystals are made from glass breakages, which occur during the manufacturing process. The fragments are remelted to form crystals in new colors. This method uses at least 40% fewer natural resources compared to our standard crystals.

Crafting a More Brilliant Future

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Since 1895, acting responsibly has been an integral part of Swarovski’s values. Our founder, Daniel Swarovski, established principles of fairness for communities and the environment that still guide the House today.