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Inside Swarovski

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Learn about Swarovski’s heritage of craftsmanship, innovation, and creativity.

130 Years of Joy

In honor of our 130-year anniversary, Swarovski is inviting the world to explore its many facets with a program of unmissable events and limited-edition collections. Rooted in our rich heritage and the vision of our founder, Daniel Swarovski, the House continues to pursue crystal innovation as it enters its next chapter with a multidimensional celebration of light, color, and joy.

About Swarovski

The Swarovski brand was born in 1895 when our founder Daniel Swarovski created a pioneering crystal cutting machine in the Tyrolean Alps. Then, as now, the vision was to craft precision cut crystals that radiate light, redefine luxury by bringing opulence to the everyday, and push the boundaries of innovation and creation.​

Swarovski Created Diamonds

Welcome to the future of diamond jewelry. The Swarovski Created Diamond jewelry collection radiates otherworldly wonder, featuring beautiful laboratory grown diamonds that are identical to their mined counterparts in every way but how they originate.

Swarovski Crystal Society

Join the SCS (Swarovski Crystal Society) as a new member and enjoy from privileged access to unique crystal benefits including exclusive products and gifts, insider information and brilliant experiences.

Sustainability

Acting responsibly has been ingrained in our value since 1895.

Swarovski Kristallwelten

Swarovski Kristallwelten was opened in 1995 to mark the centennial anniversary of the company’s founding. Multimedia artist André Heller designed a unique and magical place. This beloved attraction has brought moments of wonder to over fifteen million visitors from all around the world. Visitors are surprised, touched, and perhaps even transformed by crystal in all its facets.
Empowering Innovation

For Professionals

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Since 1895, Swarovski has turned dreams into precision-cut crystals. Over 125 years later, our pioneering spirit, trendsetting designs, and unparalleled craftsmanship result in high-quality products that inspire designers around the world and amplify their creations with standout embellishments. Discover the world of Swarovski Components.

Swarovski Mobility

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Swarovski Mobility is the market leader for the innovative use of crystals in the premium automotive sector.

Corporate Gifts

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Build lasting partnerships, increase employee engagement, and reward customer loyalty with unforgettable corporate gifts.
Experience Swarovski

Sobre a Swarovski

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Desde 1895 que a mestria da lapidação de cristal de Daniel Swarovski definiu a empresa. A sua paixão intemporal pela inovação e o design tornou-a na maior marca de bijuteria e acessórios do mundo.

Novo conceito de loja

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Transformar o nosso mundo de maravilhas numa experiência de encantar.
Mundo Swarovski

Iluminando as muitas facetas da Swarovski, desde o património ao estilo de vida e muito mais.

Joias inspiradas no oceano

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As nossas novas famílias de joias são belas obras de arte que apresentam Crystal Pearls Swarovski e uma paleta de Cristais Swarovski azuis e verdes. 

Joias e acessórios para casamentos

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Apaixone-se pelas nossas belas peças com o brilho dos cristais. Desde um toque de brilho subtil a todo o glamour, há sempre uma peça para complementar qualquer look de casamento. Cada um merece um lugar na sua lista de acessórios de casamento.

O Rei Leão da Disney x Swarovski

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Comemore este fantástico filme clássico com belas personagens de decoração.