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Στο κόκκινο χαλί

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Με το εξαίσιο savoir-faire μας, την απαράμιλλη δημιουργικότητά μας και το πνεύμα της αλέγρας υπερβολής, η Swarovski έχει ταυτιστεί με το στυλ του κόκκινου χαλιού. Φορεμένα στις πιο εμβληματικές εκδηλώσεις παγκοσμίως, τα κρύσταλλά μας επιτρέπουν στις διασημότητες να μαγνητίζουν τα βλέμματα, αναδεικνύοντας παράλληλα τη δύναμη της αυτοέκφρασης. Από ρούχα εξ ολοκλήρου διακοσμημένα με κρύσταλλα μέχρι θεαματικά κοσμήματα και αξεσουάρ, τα εξαιρετικά κομμάτια μας ζωντανεύουν στο φως των προβολέων.

Golden Globes 2026

Swarovski shone at this year’s Golden Globes ceremony with dazzling red carpet moments and a spotlight on the House’s infinite savoir-faire.

Gillian Anderson

Actress Gillian Anderson defines red carpet radiance at Cannes in an Octagon Collection necklace glowing with our proprietary cut octagon laboratory grown diamond.

Met Gala 2025

Swarovski Couture Shines on the Red Carpet.

Ariana Grande

Swarovski Global Brand Ambassador​ looked as stunning as she sounded at the 2025 Oscars, performing in a ruby-red Schiaparelli bustier ball gown embellished with over 150,000 Swarovski Crystals. The spellbinding look was completed with Swarovski Created Diamonds Galaxy earrings.

Doja Cat

Doja Cat foi a definição de glamour nos Oscars de 2025 com um vestido cintilante desenhado pelo seu diretor criativo de longa data @brettalannelson, iluminado com mais de um milhão de cristais Swarovski brilhando intensamente durante toda a sua atuação.

Ariana Grande

A Embaixadora Global da Marca Ariana Grande brilhou nos Globos de Ouro de 2025 com joias da Swarovski. Adaptando o glamour de Hollywood antigo, a estrela de Wicked, que ganhou o Globo de Ouro de Melhor Conquista Cinematográfica e de Bilheteira, escolheu uma gargantilha, brincos e anéis Una Angelic para completar o seu elegante look.
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Jennifer Lawrence

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Jennifer Lawrence iluminou a passadeira vermelha na 96ª edição dos Óscares com joias da Coleção Galaxy dos Swarovski Created Diamonds. A anterior vencedora do Óscar de Melhor Atriz usou um colar e uma pulseira Galaxy Tennis a condizer, desenhados pela Diretora Criativa Global da Swarovski, Giovanna Engelbert. Inspiradas no cosmos, as joias com diamantes criados em laboratório revelaram ser uma extensão perfeita da beleza luminosa, do brilho e da energia de Lawrence.

Kim Kardashian

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Kim Kardashian wore a Swarovski Millenia custom piece, designed by Swarovski Creative Director Giovanna Engelbert, at Beyoncé’s Renaissance World Tour performance in Inglewood, Los Angeles.

The piece featured a bandeau bra inspired by Millennia jewelry, with rows of glittering white crystals in varying sizes. Kim styled the bandeau with a Millenia inspired body chain, and layered Millenia necklaces to create a striking choker effect.

Angèle

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Belgian singer/songwriter Angèle made a glittering debut at Coachella 2023 in a custom design by emerging talent Ludovic de Saint Sernin.

Exquisitely crafted from 15,000 Swarovski Crystals, this eye-catching performance ensemble reflects Angèle’s playful personality and natural luminosity. Made for movement, the look comes alive under stage lights, commanding attention in two captivating colorways: iridescent silver and deep midnight blue.

Doja Cat

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A work of art personified, Doja Cat unveiled a spectacular transformation at the Schiaparelli Haute Couture SS23 Show in Paris.

Renowned makeup artist Pat McGrath hand-applied 30,000 crimson Swarovski crystals to illuminate every inch of skin, a painstaking process that took almost five hours to complete. The result is a creation that blurs the boundaries between aesthetic subversion and all-out glamour.

Cardi B

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American rapper Cardi B looked spectacular wearing custom Miss Sohee X Swarovski.

The mesmerizing outfit was embellished with over 27,000 hand-embroidered Swarovski crystals and pearls, celebrating Karl Lagerfeld’s meticulous savoir-faire. Shades of white, nude, and pink precision-cut crystals shimmered in the spotlight.

Sara Sampaio

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On star-studded Oscars night, our jewelry stole the show. Supermodel Sara Sampaio made a splash at Elton John’s event, draped in an aquamarine Millenia necklace, matching bracelet, and stud earrings.

Viola Davis

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Hollywood’s leading ladies radiated glamour at the SAG awards. Nominee Viola Davis showcased her vibrant personality with a yellow gown and Millenia pieces in vivid shades of golden, pink, and blue.

Harry Styles

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Known for his fearless approach to fashion, Harry Styles arrived on the Grammys red carpet wearing a custom-made EGONLAB jumpsuit crafted from Swarovski Crystal Mesh. Featuring 250,000 crystals in nine different colors, the jumpsuit was handmade in Paris and took over 150 hours to complete.

A patchwork piece that exudes personality, this sensational outfit honors the British singer/songwriter’s individuality, creativity, and sheer star power. As the photographers’ camera bulbs captured each precision-cut stone, rays of light danced across the surface of the garment, capturing the unique magic and wonder of the moment.

Paola e Chiara

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From walking the red carpet to taking to the stage at Italy’s most popular song contest and awards ceremony, pop music duo Paola e Chiara chose to elevate their breathtaking ensembles with dazzling Swarovski jewelry, each piece carefully selected to complement and enhance their distinctive looks.

The sisters harnessed the unique qualities of crystals to match the glamour and excitement of the event. Whether in full-length sequin gowns paired with light-reflecting Millenia earrings, or styling black lace dresses with gold-toned pieces from our Harmonia family, the duo’s enduring talent shone bright.

swarovski kristallwelten

The Art of Performance

Enjoy a dazzling exhibition, at Swarovski Kristallwelten, of iconic costumes.
World of Swarovski

Illuminating the many facets of Swarovski from heritage to lifestyle and beyond.

Ocean-Inspired Jewelry

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Our new jewelry families are beautiful works of artistry that feature Swarovski Crystal Pearls, and a palette of blue and green Swarovski Crystals. 

Wedding Jewelry & Accessories

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Fall in love with beautiful designs infused with the brilliance of crystals. From subtle shimmer to all-out glamour, there’s a piece to complement any wedding style, each deserving of a place on your wedding accessories list.

Disney The Lion King x Swarovski

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Commemorate a cherished classic with radiant characters.