We take pride in how our stores bring Swarovski’s design and craftsmanship to life, while recognising that all physical spaces have an environmental impact. To minimise this, we follow two frameworks: LEED, the world’s leading green building rating system, and GLEAM, our own assessment building on LEED’s standards and adding several Swarovski‑specific criteria. Five stores have achieved LEED certification to date, with additional locations certified under GLEAM. Our New York flagship, Swarovski on Fifth, earned LEED Platinum in 2024, the highest rating across six categories including energy, water, materials, and indoor environmental quality. The store features recycled or responsibly sourced fittings, water‑saving fixtures that cut use by up to 45%, and smart energy metering that has improved performance by 16%. Across Europe, we are continuing to roll out smart meters to optimise energy use, identify efficiencies, and lower environmental impact and operating costs.
More Sustainability Stories
Chroma Twist: Our Latest Collection Driven by Circularity
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Chroma Twist is a collection driven by circularity - it features lower impact materials, and the designs include reversible crystal colors and adaptable styles to give longevity of wear and timeless versatility.
Swarovski Created Diamonds Collections: Crafted with Renewable Energy
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The Galaxy, Eternity, and Octagon Collections feature laboratory grown diamonds made with 100% renewable energy and recycled gold.
Swarovski ReCreated™ Crystals: Our Most Sustainable Crystals Yet
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By remelting and reimagining crystal breakage from our production process, we are reducing waste and keeping materials in use, and advancing innovative crystal creation.
Harnessing Renewable Energy
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To reduce our climate impact, we use renewable electricity to power the most energy-intensive processing stage of the production of Swarovski Zirconia.
Towards More Sustainable Packaging
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We are improving our packaging making it more recyclable, repurpose-friendly, and lighter. This helps to reduce waste and emissions.
Shine with Purpose
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The Swarovski Crystal SDG Pin is a symbol of the UN’s Sustainable Development Goals. The pin reflects the SDGs color wheel, and features selected Swarovski ReCreated™ Crystals on a recycled metal base.
Giving Metals a Second Life
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Of our base metals, 96% come from recycled sources. This approach helps reduce our overall environmental impact, while preserving natural resources for the future.
WeShine: Building Health and Knowledge
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Our WeShine program supports our colleagues who work in manufacturing sites across Asia with education and tools for a better future, focusing particularly on health and financial literacy.
Partnering with Design Schools for Sustainable Innovation
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Through partnerships with leading design schools, we explore creative ways to reduce waste and give new life to Swarovski Crystals as well as inspiring the next generation to design more consciously.