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Instant Wonder
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Découvrez notre nouveau concept de boutique Swarovski : un monde merveilleux et immersif, qui éveille tous les sens, pour donner vie à vos plus grands rêves. Inspiré par notre logo octogonal et les couleurs de Swarovski, notre nouveau concept de boutique réinvente l’expérience shopping en un véritable festival des sens, en une célébration joyeuse de la magie du cristal. Du sol au plafond, nos boîtes octogonales deviennent cadres et abritent les plus précieuses pièces Swarovski : bijoux, décorations d’intérieur, accessoires ou encore collaborations exclusives. Un cadre fantastique unique, une ode à la science, à la magie et aux merveilles du cristal.
Galleria Vittorio Emanuele II, Milan
Zoom sur notre boutique milanaise et son écrin de cristal flamboyant, aux teintes jaunes profondes et ensoleillées.
Champs-Élysées, Paris
The City of Lights shines brighter as we open our doors to Paris. In greens and pinks, Swarovski Champs-Élysées combines imagination, color, and prismatic precision into a truly wonderous experience.
SoHo, New York City
Channeling the electric energy of the city that never sleeps, Swarovski SoHo is a candy-coated dreamscape of pinks and greens ripe for style experimentation in the heart of the Big Apple.
Store Transformations
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Swarovski stores worldwide are undergoing a transformation. It takes some time to make magic, so your local store may be closed for refurbishment in the coming months.
Color has the power to transform. Our store in Milan is a vibrant shade of yellow, while our store in Paris is a delectable pink.
Flagships
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Our flagships are the ultimate destinations to experience the crystal lifestyle. Based in some of the world’s most fashion-forward and vibrant cities, these multifaceted stores are designed to mesmerize.
Each flagship is a world of unique spaces, featuring bespoke fittings and furniture, luxurious touches, spellbinding product displays, and inspiring areas to discover and try on our pieces. The immersive experience continues with interactive displays showcasing Swarovski’s heritage as masters of light and pioneers in creativity and innovation. One visit to our flagship stores and you’ll find that every moment is an opportunity for joy and wonder.
Hong Kong Plaza, Shanghai
Our Shanghai flagship is a love letter to the city, capturing the dynamism of Swarovski and the energy of Shanghai in physical representation of where science and magic meet.
Bahnhofstrasse, Zurich
Our Zurich flagship is wonder incarnate with three color-soaked floors enticing you to explore and experiment with crystal of every kind.
Kristallwelten store VIENNA
‘In Love with Tomorrow’
Inspired by the four elements, light artist Susanne Rottenbacher has transformed our Vienna store with an installation that celebrates the interplay between light and crystals while also exploring nature’s balance.
Provoking important conversations about the future, ‘In Love with Tomorrow’ explores the limits of our environment in four works. Each piece is crafted from LED light tubes and 2.5 million crystals, illuminated in vibrant monochrome.
Welcome to an artistically striking expression of joyful extravagance, where glistening crystals come to life in boldly chic portraits that invite curiosity.
An expression of expertly executed savoir-faire, our mesmerizing Matrix family combines classic cuts with vibrant colors to create essential pieces that inspire and impress.