Masters of Light - From Vienna to Shanghai
An immersive experience, a retrospective exhibition, a vision of the future, Masters of Light - From Vienna to Shanghai is the first exploration of the heritage and revolutionary spirit of one of the oldest European luxury brands.
Through a unique and panoramic scenography, divided into seven Chambers of Wonder, every visitor will be taken on a journey from 19th Century Vienna - where Daniel Swarovski was first inspired to redefine the creation of crystal - to
21st Century Shanghai, and beyond.
Future History
Each represents a vision of the future conversing with history, united by their innovative approach to Swarovski Crystal. Embracing new methodologies and cherishing tradition in a unique symbiosis, Swarovski’s continuing creative exchange with international fashion houses represents a fusion of heritage and invention.
The Jewellery Box
Title:
Uma galeria de joias cativantes que refletem as cores características da Swarovski.
The Pop Icons Room
Mathemagical
A Swarovski tem uma história rica em colaborações com artistas contemporâneos de todo o mundo. Para celebrar Masters of Light - From Vienna to Shanghai, a Swarovski colaborou com o artista de Pequim, Tian Xiaolei, numa instalação de obras de arte digitais. Inspirando-se no cristal Swarovski e traduzindo-o para um novo meio, Tian expande a sua série de obras de arte Myth, que apresenta homens-máquina híbridos estupendos como visões da humanidade futura. Os membros fundem-se com cristais Swarovski, como se as joias fizessem parte da sua anatomia.
Diamonds of the Future
Title:
El estreno
Title:Masters of Light - From Vienna to Shanghai celebra su estreno internacional en el Museo de Arte Contemporáneo de Shanghai. Como metrópoli internacional dedicada a las visiones más vanguardistas y con una preciada tradición, Shanghai ha sido la elegida para abrir la nueva exposición, porque refleja el espíritu de Swarovski.
Giovanna Engelbert, globální kreativní ředitelka Swarovski
Od roku 1895 navazuje společnost Swarovski hluboké tvůrčí vazby s návrháři a úzce spolupracuje na převádění jejich snů v křišťálově blyštivou skutečnost. Tato tradice se dnes rozvíjí pod tvůrčím vedením Giovanny Engelbert.
Generální ředitel Swarovski Alexis Nasard a globální kreativní ředitelka Giovanna Engelbert
Alexis Nasard a Giovanna Engelbert na zahajovacím večeru výstavy Masters of Light – From Vienna to Shanghai, která je skutečnou oslavou řemeslné zručnosti a savoir-faire v každé tvůrčí disciplíně.
