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On the Red Carpet

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With our exquisite savoir-faire, unrivalled creativity, and spirit of joyful extravagance, Swarovski has become synonymous with red carpet style. Worn at the world’s most prestigious events, our crystals allow celebrities to command attention while showcasing the power of self-expression. From fully crystallized garments to spectacular jewelry and accessories, our extraordinary pieces come alive in the spotlight.
At the Oscars

Ariana Grande

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Swarovski Global Brand Ambassador​ looked as stunning as she sounded at the 2025 Oscars, performing in a ruby-red Schiaparelli bustier ball gown embellished with over 150,000 Swarovski Crystals. The spellbinding look was completed with Swarovski Created Diamonds Galaxy earrings.

Doja Cat

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Doja Cat was the definition of glamour at the  2025 Oscars in a glittering gown designed by her longtime creative director @brettalannelson, and luminous with over one million Swarovski Crystals shining intensely throughout her performance.

Ariana Grande

Global Brand Ambassador Ariana Grande shone at the 2025 Golden Globes in Swarovski jewelry. Embracing Old Hollywood glamour, the star of Wicked, which won the Golden Globe Award for Cinematic and Box Office Achievement, chose an Una Angelic choker, earrings, and rings to complete her elegant look. 

Jennifer Lawrence

Jennifer Lawrence lit up the red carpet at the 96th Academy Awards wearing jewelry from the Swarovski Created Diamonds Galaxy Collection. The former Best Actress Oscar winner wore a matching Galaxy Tennis necklace and bracelet, designed by Swarovski Global Creative Director Giovanna Engelbert. Inspired by the cosmos, the laboratory grown diamond jewelry was a perfect extension of Lawrence’s luminous beauty, brilliance, and energy.

Jennifer Lawrence glows in a 47-carat laboratory grown diamond Galaxy Tennis necklace featuring mixed fancy cuts in 18K white gold, and a matching Galaxy Tennis bracelet.

Kim Kardashian

Kim Kardashian wore a Swarovski Millenia custom piece, designed by Swarovski Creative Director Giovanna Engelbert, at Beyoncé’s Renaissance World Tour performance in Inglewood, Los Angeles.

The piece featured a bandeau bra inspired by Millennia jewelry, with rows of glittering white crystals in varying sizes. Kim styled the bandeau with a Millenia inspired body chain, and layered Millenia necklaces to create a striking choker effect.

Angèle

Belgian singer/songwriter Angèle made a glittering debut at Coachella 2023 in a custom design by emerging talent Ludovic de Saint Sernin.

Exquisitely crafted from 15,000 Swarovski Crystals, this eye-catching performance ensemble reflects Angèle’s playful personality and natural luminosity. Made for movement, the look comes alive under stage lights, commanding attention in two captivating colorways: iridescent silver and deep midnight blue.

Doja Cat

A work of art personified, Doja Cat unveiled a spectacular transformation at the Schiaparelli Haute Couture SS23 Show in Paris.

Renowned makeup artist Pat McGrath hand-applied 30,000 crimson Swarovski crystals to illuminate every inch of skin, a painstaking process that took almost five hours to complete. The result is a creation that blurs the boundaries between aesthetic subversion and all-out glamour.

Cardi B

American rapper Cardi B looked spectacular wearing custom Miss Sohee X Swarovski.

The mesmerizing outfit was embellished with over 27,000 hand-embroidered Swarovski crystals and pearls, celebrating Karl Lagerfeld’s meticulous savoir-faire. Shades of white, nude, and pink precision-cut crystals shimmered in the spotlight.

OSCARs OPULENCE

95th Academy Awards

On star-studded Oscars night, our jewelry stole the show. Supermodel Sara Sampaio made a splash at Elton John’s event, draped in an aquamarine Millenia necklace, matching bracelet, and stud earrings. 

At the Vanity Fair party, Shailene Woodley took notes from old Hollywood in a velvet gown with clear Millenia crystals, while singer Tems caused a stir on the awards red carpet with our arresting Mesmera ring and asymmetrical Gema drop earrings.

Singer Tems completed her look with striking clear crystals.

STARSTRUCK STYLES

SAG Awards 2023

Hollywood’s leading ladies radiated glamour at the SAG awards. Nominee Viola Davis showcased her vibrant personality with a yellow gown and Millenia pieces in vivid shades of golden, pink, and blue. 

“Emily in Paris” star Ashley Park chose stacks of clear crystals to enhance the glittering appliqué on her cream cape gown, while “Severance” scene-stealer Britt Lower created a winning look with our Harmonia cocktail ring and Millenia earrings.

Gioielli Swarovski completavano alla perfezione il glamour dorato di Britt Lower

MOMENTI MAGICI

Harry Styles alla 65a edizione dei Grammy Awards

Noto per il suo audace approccio alla moda, Harry Styles calca il red carpet dei Grammy indossando una jumpsuit EGONLAB realizzata su misura in Swarovski Crystal Mesh. Realizzata a mano a Parigi, la jumpsuit presenta 250.000 cristalli in nove colori diversi e il suo completamento ha richiesto oltre 150 ore di lavoro.

Creazione patchwork che trasuda personalità, questo capo mozzafiato rende omaggio all’individualità, alla creatività e all’assoluto fascino da star del cantautore britannico. Mentre i flash dei fotografi inquadravano praticamente ogni pietra tagliata con precisione, raggi di luce danzavano sulla superficie dello straordinario outfit, catturando la magia e la meraviglia uniche del momento.

250.000 cristalli impreziosiscono la jumpsuit, interamente realizzata a mano a Parigi.

Paola e CHIARA

Festival di Sanremo 2023

Dal red carpet al palco del Festival della canzone più famoso d’Italia con la sua cerimonia di premiazione, il duo di musica pop Paola e Chiara ha scelto sfavillanti gioielli Swarovski per impreziosire i suoi outfit mozzafiato. Ogni singolo accessorio è stato scelto accuratamente per completare ed esaltare il loro look inconfondibile.

Le sorelle hanno saputo valorizzare le qualità uniche dei cristalli e armonizzarle con il glamour e la vivacità dell’evento.. Il duo ha dimostrato che il suo inalterabile talento sa sempre brillare luminoso, sia che venga messo in valore da abiti lunghi interamente ricoperti di paillettes e abbinati ad orecchini Millenia riflettenti la luce, sia che si accompagni di abiti in pizzo nero accostati ai gioielli in tono dorato della nostra famiglia Harmonia.

Paola e Chiara salgono sul palco indossando le creazioni Harmonia.

swarovski kristallwelten

The Art of Performance

Goditi una sfavillante mostra di iconici costumi negli Swarovski Kristallwelten

L’universo Swarovski

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Primo piano sulle molteplici sfaccettature di Swarovski, dal patrimonio allo stile di vita e oltre.

Espressioni di magia

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Benvenuti in un universo artistico straordinario, espressione di una vivace stravaganza, in cui scintillanti cristalli prendono vita in ritratti audacemente chic che suscitano curiosità. 

Matrix

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Espressione di un savoir-faire senza eguali, la nostra incantevole famiglia Matrix combina tagli classici e colori vivaci per realizzare creazioni irrinunciabili che ispirano e conquistano. 

Ballo dell’Opera di Vienna

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Ispirandosi ad un cielo notturno stellato, lo sfavillante diadema Swarovski ha fatto risplendere il Ballo dell’Opera di Vienna, uno degli eventi mondani austriaci più prestigiosi.