Our Long Legacy of Sustainability
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Sustainability has been part of our company ethos since the beginning, when Daniel Swarovski harnessed local hydroelectric power for his revolutionary crystal-cutting machine in Wattens, Austria. He also introduced far-reaching social support for the time—providing affordable housing for workers, building a local school, and caring for their health, safety, and wellbeing. These visionary principles of fairness to communities and respect for the environment continue to shape our business to this day.