Our First Collection Made with Circularity in Mind
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The Chroma Twist collection is made with circularity in mind. It uses lower impact materials, offers versatile styling options for longer wear and has innovative design features for easier repair. The Chroma Twist jewellery pieces feature at least 50% Swarovski ReCreated™ Crystals, at least 90% recycled metal, and are designed to switch colour and style to increase longevity of wear.
This collection forms part of our continuous journey to circularity.
This collection forms part of our continuous journey to circularity.
Rien ne se perd
L’économie circulaire vise à réduire les déchets et la pollution, à maintenir l’utilisation des matériaux et à prolonger la durée de vie des articles grâce à un modèle de production plus durable. En gardant la circularité à l’esprit, nous avons conçu le Cadre de conception circulaire Swarovski qui s’appuie sur 130 ans de savoir-faire avant-gardiste pour créer des bijoux captivants plus respectueux de notre planète et conçus pour durer. Cette initiative a donné vie à la nouvelle collection Chroma Twist : son lancement marque une étape majeure dans notre chemin vers la durabilité.
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Collaboration for Change
We are proud to have partnered with the Centre for Sustainable Fashion (CSF), a leading Research Centre of the University of the Arts London, to support us in creating our Circular Design Framework for jewelry and enhance the sustainability and circularity of our products.
The Circular Design Framework pushes us to look at key principles of circularity, such as using more sustainable materials -recycled or low impact - considering the versatility of a piece of jewelry to ensure longer wear, and promoting repair rather than replace, to reduce the overall environmental impact of each product.
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ReCreated™ Crystals
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Our most sustainable crystals to date, Swarovski ReCreated™ Crystals are made from glass breakages, which occur during the manufacturing process. The fragments are remelted to form crystals in new colors. This method uses at least 40% fewer natural resources compared to our standard crystals.
Crafting a More Brilliant Future
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Since 1895, acting responsibly has been an integral part of Swarovski’s values. Our founder, Daniel Swarovski, established principles of fairness for communities and the environment that still guide the House today.