Bei der Chroma Twist Kollektion steht der Kreislaufgedanke im Vordergrund. Sie verwendet Materialien mit geringerer Umweltauswirkung, bietet vielseitige Styling-Optionen für längeres Tragen und verfügt über innovative Designmerkmale für eine einfachere Reparatur. Die Chroma Twist Schmuckstücke bestehen zu mindestens 50 Prozent aus Swarovski ReCreated™ Kristallen und zu mindestens 90 Prozent aus recyceltem Metall. Sie wurden entwickelt, um Farbe und Stil beliebig zu wechseln, was sie besonders langlebig macht.
Diese Kollektion ist Teil unseres kontinuierlichen Wegs in Richtung Kreislaufwirtschaft.
Diese Kollektion ist Teil unseres kontinuierlichen Wegs in Richtung Kreislaufwirtschaft.
Kreislaufwirtschaft mit einem Twist
Die Kreislaufwirtschaft zielt darauf ab, Abfall und Umweltverschmutzung zu reduzieren, Materialien im Einsatz zu halten und die Lebensdauer von Produkten durch ein nachhaltigeres Produktionsmodell zu verlängern. Im Sinne der Kreislaufwirtschaft haben wir das Swarovski Circular Design Framework entwickelt, das auf 130 Jahren bahnbrechendem Savoir-faire basiert, um auffälligen Schmuck zu kreieren, der unseren Planeten schont und für die Ewigkeit gemacht ist. Das Ergebnis ist die neue Chroma Twist Kollektion, deren Launch einen wichtigen Meilenstein auf unserem Weg zur Nachhaltigkeit darstellt.
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Collaboration for Change
We are proud to have partnered with the Centre for Sustainable Fashion (CSF), a leading Research Centre at the University of the Arts London, to support us in creating our Circular Design Framework for jewellery and to enhance the sustainability and circularity of our products.
The Circular Design Framework pushes us to look at key principles of circularity, such as using more sustainable materials (recycled or low impact), considering the versatility of a piece of jewellery to ensure longer wear, and promoting repair rather than replacement, to reduce the overall environmental impact of each product.
More Sustainability Stories
Swarovski Created Diamonds Collections: Crafted with Renewable Energy
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The Galaxy, Eternity, and Octagon Collections feature laboratory grown diamonds made with 100% renewable energy and recycled gold.
Giving Metals a Second Life
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Of our base metals, 96% come from recycled sources. This approach helps reduce our overall environmental impact, while preserving natural resources for the future.
Swarovski ReCreated™ Crystals: Our Most Sustainable Crystals Yet
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By remelting and reimagining crystal breakage from our production process, we are reducing waste and keeping materials in use, and advancing innovative crystal creation.
Harnessing Renewable Energy
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To reduce our climate impact, we use renewable electricity to power the most energy-intensive processing stage of the production of Swarovski Zirconia.
Towards More Sustainable Packaging
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We are improving our packaging making it more recyclable, repurpose-friendly, and lighter. This helps to reduce waste and emissions.
Shine with Purpose
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The Swarovski Crystal SDG Pin is a symbol of the UN’s Sustainable Development Goals. The pin reflects the SDGs color wheel, and features selected Swarovski ReCreated™ Crystals on a recycled metal base.
Improving the Sustainability of our Stores
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Committed to minimizing environmental impact, we use industry-leading frameworks to ensure our physical spaces reflect our dedication to sustainability.
WeShine: Building Health and Knowledge
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Our WeShine program supports our colleagues who work in manufacturing sites across Asia with education and tools for a better future, focusing particularly on health and financial literacy.
Partnering with Design Schools for Sustainable Innovation
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Through partnerships with leading design schools, we explore creative ways to reduce waste and give new life to Swarovski Crystals as well as inspiring the next generation to design more consciously.