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Our Ingredient Branding Program enables our clients to enter the world of Swarovski – a world of wonder with our wide assortment of shapes, extensive range of sizes, and mesmerizing colors of crystals. We are proud to offer creative talents the ability to reshape reality using flawless, precision-engineered stones, alongside advanced applications, and techniques, as well as supporting our Ingredient Branding partners with unrivalled craftspeople and experts. Our key message: “Crystals by Swarovski – consciously crafted” places the focus firmly on our core product – our unparalleled, high-quality crystals – while embracing our proud tradition and heritage. For us, “consciously crafted” delivers a dual message, highlighting not only the intent, care and longstanding craftsmanship taken in creating our mesmerizing crystals, but also in the production processes and the materials that pay attention to sustainability and environmentally minded process and methods.

Please note that the old "Crystals from Swarovski" Seal, though still valid, should not be used anymore for upcoming projects. Swarovski ensures a transition period during which the seal is still valid and can be used.
Within the next six months the "Crystals from Swarovski" Seal should be removed and replaced with the new "Crystals by Swarovski - consciously crafted" Seal online and within 12 months offline.

Quality & Safety

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We are the masters of engineered precision and craftsmanship, characterized by our unrivalled assortment and exceptional products.
We have delivered unparalleled brilliance for over 125 years in flawlessly innovative products that continue to shine bright, and enrich the world of design.

For us, quality is not just a word – it is a fact.

Sustainability

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We commit to constantly improving the sustainability level of our products, including responsibly sourced and recycled raw materials. As a partner of choice, Swarovski not only fulfills the highest standards along a clean supply chain, but also assists in anticipating market regulations. We aim to be recognized as a brand built on a foundation of equality and inclusivity. We champion diversity and celebrate people’s individuality.

Innovation

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We are future-focused, remaining ahead of the curve to exceed expectations and deliver unparalleled innovations.
We celebrate individuality – exploring, experiencing, and creating through constant innovation to cover a vast array of segments.
Our valued partners benefit from our heritage and long-standing history of crafting the new, to bring to life products imbued with rich storytelling and outstanding design.

Compliance & Safety initiatives

Advanced Crystals

Setting new standards, our innovative lead-free crystal formula (90ppm or less) allows our clients to achieve full compliance with current international laws, and regulations governing restricted substances in finished products for numerous segments.

Cadmium-free* Crystals**

In compliance with all CLEAR lists and environmental principles, the majority of crystals throughout our loose assortment are crafted without the addition of cadmium, enabling designers to make a more responsible choice. Our Certificate of Compliance affords a guarantee of quality and precision.

* 40ppm or less
** Except the following colors: Siam, Light Siam, Citrine, Hyacinth, Yellow Opal, Fireopal

Clear Programm

Our Restricted Substance program, CLEAR, mandates us to systematically manage, restrict, and eliminate harmful chemicals from our products and supply chain. It’s a mandatory standard for all product development and obligatory for our global manufacturing network. REACH, the EU’s chemical compliance initiative is fully integrated into CLEAR.

Initiatives with sustainability in mind

Reignited Crystals

We endeavour to create our products minimizing excess; however, we sometimes end up with more crystals than we need. These crystals are a precious resource that we don’t want to go to waste. We are committed to reigniting these crystals in various formats, without compromising on quality. Our reignited crystals program gives these precious crystals another chance to be adored.

Recycled Metals

Recycled metals are derived from used metals which are reprocessed to create a new material, without compromising on quality. With major environmental advantages – reutilizing precious resources instead of using raw materials and creating lower Co2 emissions (less energy required to remelt metals than mine) – we aim to source all of our metals from responsibly managed and recycled sources by 2030.

Fishnet Bandings

Este brillante y versátil producto se ha hecho con plástico 100 % reciclado certificado según el Estándar Global de Reciclaje (GRS, por sus siglas en inglés). Ligera, resistente, elástica e increíblemente brillante, con hasta 30 opciones de personalización del color para el revestimiento y el hilo, además de una gama de colores. Así es nuestra fina e innovadora Fishnet Banding: el paradigma del estilo del lujo actual.

Crystal Pearls

Nuestra tecnología vanguardista permite aumentar la eficiencia de la producción al transformar las cuentas desperdiciadas en el centro de nuestras Crystal Pearls Swarovski. Esto reduce la cantidad de nuevas cuentas que tenemos que fabricar. Al reutilizar nuestras cuentas desperdiciadas, reducimos nuestro impacto en el medioambiente. Las Swarovski Crystal Pearls siguen siendo muy duraderas, cumplen todas las exigencias y normas del sector y son una bonita alternativa a las perlas de agua dulce (sobre todo aptas para veganos).

Cristales Swarovski ReCreated™

Los cristales de Swarovski ReCreated™ actualmente son los cristales más sostenibles de Swarovski. La innovación se basa en utilizar un mínimo del 50% de rotura de cristal* del proceso de fabricación en la producción de cristales Swarovski ReCreated™. Esto genera una reducción mínima de un 40% en el uso de recursos naturales** y una disminución mínima del 34% en la huella medioambiental comparados con los cristales Swarovski estándar.

Swarovski Zirconia con reducción de carbono

Swarovski ha modificado la producción de Swarovski Zirconia desde mayo de 2023 a energía renovable, reduciendo así las emisiones de carbono en un 55% comparado con el Swarovski Zirconia de siempre y escalonando el 45% restante durante la fase de transición.

Sostenibilidad

Nuestro fundador, Daniel Swarovski, estableció unos principios de justicia para las comunidades y el medioambiente que siguen guiando nuestra actividad hoy en día. Sabemos que el éxito constante de Swarovski depende de que sigamos respetando los principios de Daniel.​ Nos ayudan a establecer nuestras responsabilidades en términos de generaciones, no solo grupos, y ofrecen una plataforma desde la que impulsarnos hacia nuestro objetivo de liderazgo sostenible.​
Nuestros expertos de Swarovski están aquí para responder a todas tus preguntas

Background information for ReCreatedTM

*Calculations are based on ISO compliant crystal glass LCA. Calculation compares crystal glass of 100% raw material with crystal glass of 50% glass breakage/50% raw material. LCA is cradle to gate (factory gate, no distribution). The minimum glass breakage is 50%. This leads to the (minimum) 34% lower environmental footprint. The environmental footprint takes into account all 16 environmental indicators of the ISO 14040.

** “Natural resources”, more specifically “resource use/depletion (minerals and metals)” is
one of the 16 environmental indicators of the ISO compliant crystal glass LCA. This indicator
has the highest impact (of the 16), as we replace virgin raw material with (secondary) glass
breakage.

Background information to offsetting

Seller of carbon credits: South Pole; offset registry: Verra
VCU Serial Numbers:
a.14477-598336408-598339321-VCS-VCU-263-VER-KH-14-1748-01012021-31122021-1
b.15053-642388501-642394872-VCS-VCU-264-VER-VN-1-1965-01012021-31122021-0
Project names:
a.Southern Cardamom REDD+ Project
b.Cat Hiep Solar Power Project
Project type:
a.Southern Cardamom REDD+ Project: forest conservation and protection, combination of avoided emissions and carbon removal, located in Cambodia
b.Cat Hiep Solar Power Project: Photovoltaic installation, avoided emissions, located in Vietnam
The carbon footprint model follows the structure of the International Organization for Standardization (ISO) standard 'ISO 14040/44' and ‘ISO 14067
The carbon footprint and its carbon neutrality has been verified by South Pole according to PAS 2060:2014