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Ignite Your Dreams

Since 1895, founder Daniel Swarovski’s passion for innovation and design, and mastery of crystal cutting has defined Swarovski as the leading jewelry and accessories brand.
A New Swan Takes Flight


Iconic Swan earrings bring an effortless elegance to any earring stack. The Swarovski swan represents the beauty of nature and the essence of perpetual motion. Crafted from dazzling pavé crystals that will cast a soft glow across your skin, wear our swan daily to remind you to spread your wings and let your imagination soar.


Why wear one swan motif when you can wear two? Play with scale contrasting the dramatic with the delicate for double the glimmer and grace. These beautiful pieces shimmer with all-over crystals, wear them with multiple necklace styles to add a sense of theater to any look.


Raise your wrist-stacking game with the sublime addition of a contemporary crystal Iconic Swan bracelet or bangle. Gliding effortlessly among any configuration of clashing or coordinating wristwear, the swan motif is a strong symbol of self-expression and is guaranteed to capture attention.


Kaleidoscopic Hues

Our iconic swan is an emblem of love, joy, and eternal beauty, reimagined and re-energized this season in our feel-good brand colors. Step inside a vibrant wonderland, where confidence is colorful and coordinating crystals make every look pop. Push the boundaries in party pink, shine bright in bold metallics, bring positive vibes in sunshine yellow, deep dive into a spectrum of blues, or channel your inner goddess in emerald green. 

SCS Fascinating Africa Livestream Event

Join us for the SCS Fascinating Africa Livestream 2023 to hear from designer Martin Zendron talking about this year’s SCS collection. As a special highlight stay tuned for a beautiful Kris Bear Anniversary Gallery.

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World of Swarovski


Illuminating the many facets of Swarovski from heritage to lifestyle and beyond.

Your Everyday Jewelry Wardrobe Explained

A capsule collection of crystals

Rings Style Guide


Make a statement with stacked rings

Golden Goose

Let your creativity shine through