Crystals are a girl’s best friend

Swarovski & Karlie Kloss reimagine Marilyn Monroe’s iconic movie moment. #bebrilliant

No one could ever forget Marilyn Monroe’s pink satin gown and dazzling jewels as she sang Diamonds Are a Girl’s Best Friend in 1953’s Gentlemen Prefer Blondes. Did you know that the shimmering jewellery and accessories worn by Marilyn in this iconic scene are in fact from Swarovski? The company’s rich history on the silver screen goes back to the early days of Hollywood over 85 years ago and has sparkled ever since.

To celebrate a legacy of innovative design, shimmer and shine, Swarovski has evoked this memorable movie moment with global brand ambassador Karlie Kloss in the most brilliant of ways. Taking centre stage in a vibrant dress and surrounded by dapper, well-dressed gentlemen, the supermodel is showered with sparkling gifts and pink hearts, creating a perfectly modern romance.

This strong, multifaceted and glamorous woman wears a mix of archive and statement pieces as well as sparkling icons from the current jewellery and accessories collection. The brilliantly wearable Vittore rings and Bella earrings bring refined shine, while the shimmering Crystaldust and Subtle bracelets create a sparkling of-the-moment silhouette.

This is the first in a series of short films that celebrate Swarovski’s heritage and showcase the craftsmanship and sparkle for which the company is renowned.

#bebrilliant, bring a little sparkle to your everyday and shop the story below.

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