About Charms

Express individuality

Swarovski charms can be added to the charm necklace, bracelet, pendant or brooch and are designed to evoke the beauty of nature, childhood nostalgia or your unique personality.

Whether you choose the romantic and feminine love charms, the quirky and colorful childhood charms or the festive and fun occasion charms, the Swarovski Charm collection is an enjoyable and fashionable way to express individuality, humor and style through personalized customizable jewelry.

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Get creative

Using the online Swarovski Charm Selector, you can select a gold or rhodium-plated charm bracelet, necklace, pendant or brooch and mix and match dozens of unique charms. A stylish shoe, a symbolic cross or a holiday-inspired pumpkin or snowman are just of few of the creative and colorful charms, adorned with crystal and pavé accents, which make up the Swarovski collection.

Personalized charm jewelry makes a creative and colorful gift for a loved one. By simply adding new charms or combining different colors and themes, charm bracelets and necklaces become timeless keepsakes. For both the young and the young at heart, Swarovski charms are a stylish and sparkling addition to any outfit.

A favorite of collectors, the ever-expanding assortment of charms ensures that your collection will evolve with dazzling and exciting new additions for years to come.

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